March 2025
March was an intense month of exploration and discovery to understand opportunities to rebuild with resiliency in Los Angeles after the devastating fires earlier this year. Based on feedback from the insurance industry, builders, and local government, we learned that The Resiliency Company can play a critical role in mobilizing the funding required for LA to live safely amidst a time of accelerating wildfire risk.
While we have several exciting initiatives, I’m going to focus this March update on our work in Los Angeles.
Strategic Pillar 1: Tell a compelling story about resiliency
The fires in LA triggered a wave of news and storytelling - from political jockeying, calls to reform the insurance industry, and implications for the future of the city. Amid this coverage, we’ve looked for opportunities to help decision makers understand future risk, see that there are viable solutions, and ultimately value resiliency as a tenet of designing infrastructure.
One example of a storyline we’ve been collaborating on (behind the scenes with our role becoming more public soon) is how a new era of modern architecture can center around designing for risk through resilient design while still incorporating culture and beauty: Post LA Wildfires, Leading Architects Reimagine the Case Study Program via Architecture Digest.
We’re supporting this program through market insights and believe it’s important to build a groundswell within LA to leverage impactful storytelling to make resiliency more tangible.
Strategic Pillar 2: Create Conditions for Success
Putting The Resiliency Company at the center of how to “finance resiliency at scale” has given us a clear idea of how we can add value in places like Los Angeles. Alongside Insurance for Good, we’ve been testing the idea of launching a fund of funds to provide homeowners in LA with grants and/or loans to rebuild to a resilient wildfire standard, making their homes safer and more insurable.
We are still validating this concept, but see a path forward to launching in the next 6 weeks. There’s appetite, opportunity, momentum, and a narrow window to pull this off - so we’re moving quickly.
Onward ,
Abby